Lots of people have really good creative ideas. Not just grand ideas about how to save the world but also silly little ideas that make them smile.
By giving out £50 to anyone, whoever they are, to do their great idea, we want to create thousands of little inspirations across the UK.
This is how it works:
Have idea. You have an idea that disrupts normality in a smart and surprising way and costs no more than £50 to do. Here are some examples of ideas that fit.
Send idea. You write down your idea in a few words (200 max) or pictures (3 max) and send it to us.
Get money. All of our selectors look at your idea. If just one thinks it’s good we send you fifty quid. No more, no less. And no further questions asked.
Do idea. You do the idea and tell us what happened. And if you do it for less than £50, keep the change.